Issue - meetings

Production of Promotional Video

Meeting: 19/03/2013 - Executive (Item 35)

35 Production of Promotional Video pdf icon PDF 61 KB

To consider the report of the Assistant Director Economy.

 

Scrutiny Committee – Economy considered the report at its meeting on 7 March 2013 and comments will be reported.

 

(Report circulated)

 

Decision:

(Minute 35)

 

The report of the Assistant Director Economy was submitted, seeking support for the production of a promotional video (also known as a Vodcast) that will appear on Exeter City Council’s website and be available in an edited format for personal presentations.

 

Scrutiny Committee – Economy considered the report at their meeting of 7 March 2013 and its support for the initiative was noted. 

 

Executive supported the production of a video as a further tool in the range of marketing activities to promote the city for investment and to continually raise its profile. Members endorsed the request of Scrutiny Committee – Economy that efforts should be made to ensure the video had sufficient sustainability and longevity to acknowledge future changes in the city.  

 

Executive resolved that:-

 

(1)        a video be produced to promote the advantages of the city for local and relocating businesses; and

 

(2)        funding of up to £18,000 be approved to produce a 5 minute video to be included on the Exeter City Council website and a shorter edited version to be available for separate presentations.

 

Minutes:

The report of the Assistant Director Economy was submitted, seeking support for the production of a promotional video (also known as a Vodcast) that will appear on Exeter City Council’s website and be available in an edited format for personal presentations.

 

Scrutiny Committee – Economy considered the report at its meeting of 7 March 2013 and members’ support for the initiative was noted. 

 

Executive supported the production of a video as a further tool in the range of marketing activities to promote the city for investment and to continually raise its profile. Members endorsed the request of Scrutiny Committee – Economy that efforts should be made to ensure the video had sufficient sustainability and longevity to acknowledge future changes in the city.  

 

RESOLVED that:-

 

(1)        a video be produced to promote the advantages of the city for local and relocating businesses; and

 

(2)        funding of up to £18,000 be approved to produce a 5 minute video to be included on the Exeter City Council website and a shorter edited version to be available for separate presentations.

 

(Report circulated)

 

 


Meeting: 07/03/2013 - Scrutiny Committee - Economy (Item 16)

16 PRODUCTION OF PROMOTIONAL VIDEO pdf icon PDF 61 KB

To consider the report of the Assistant Director Economy – report circulated

Minutes:

The Assistant Director Economy presented the report, and sought support for the production of a promotional video (also known as a Vodcast) which would include set-pieces in and around the city landmarks.  The video would be produced to promote the advantages of the city for local and relocating businesses, and be embedded on the City Council’s web site with a shorter edited version available for separate presentations.  It was important to ensure that the right quality was produced to ensure the key message of Exeter as a centre of business excellence was appropriately captured. In response to Members’ comments, he confirmed that, where possible, every effort would be made to use a locally based firm and ensure the video had sufficient sustainability and longevity to acknowledge any future changes in the city.

 

Scrutiny Committee – Economy supported the report and requested Executive to approve funding of up to £18,000 to produce a five minute video to be included on the Exeter City Council website.

 

(Report circulated)