To consider the report of the Assistant Director Environment.
Minutes:
The Environmental Health and Licensing Manager and Acting Principal Licensing Officer presented the report which sought to introduce amendments to the current policy for Practices and Procedures for the control of Hackney Carriage and Private Hire Vehicles, Drives and Operators (“the Policy”). The Acting Principal Licensing Officer stated that the Policy was very much a living document which may be updated when issues arise.
The Environmental Health and Licensing Manager added that if the senior management restructure currently in progress at the Council was implemented, it would result in his post taking responsibility for the functions in the Policy carried out by the Assistant Director Environment. The Environmental Health and Licensing Manger informed the Committee that once formal approval is obtained for the senior management restructure, the Policy would be amended to replace references to the Assistant Director Environment with the Environmental Health and Licensing Manager.
The Acting Principal Licensing Officer informed Members that the Licensing Team had been contacted by DigiCAB Media to install passenger facing digital information screens within Licenced vehicles. He commented that if in-vehicle advertising was to be permitted it would be subject to conditions. These would be set out in the Policy
DigiCAB had confirmed that they would include public safety information from Exeter City Council and the Community Safety Partnership as part of the advertising. The Acting Principal Licensing Officer commented that Hackney Carriage and Private Hire Vehicles would also generate income from local advertising. He explained that passengers would have full control of the screens to control volume and turn on/off as required.
In response to Members’ questions, the Environmental Health and Licensing Manager and Acting Principal Licensing Officer responded:-
· Council would not be generating income from digital information screens within Licenced vehicles. However, they could be used to generate key messages and safety information working with Community Safety Partnerships;
· The contracts would be between the licence holder and DigiCAB with regard to contract length and how much money could be earned from digital information screens;
· A Policy condition to show messages for Exeter City Council would mean the council would not be charged for advertising;
· The display screens would show video and still image advertising for local businesses. Some may have audio. However, the customer would have control of the screen and volume;
· All videos displayed would have to comply with Ofcom standards and have a Universal (U) rating from the British Board Film Classification (BBFC), to ensure appropriate content; and
· Display screen head rests should have a specific design to satisfy health and safety requirements.
Members agreed the Environmental Health and Licensing Manager and Acting Principal Licensing Officer would provide additional health and safety information concerning the screens on the headrests and request a representative from DigiCAB to attend the next Licensing Committee meeting.
The Acting Principal Licensing Officer discussed the amendment to Appendix E of the Policy (Guidelines relating to the relevance of Convictions), to clarify that cautions, warnings and reprimands were included in the definition of convictions for the ... view the full minutes text for item 4